Content Marketing is valuable: 6 Eye-opening Statistics.
Content Marketing is well known today, all the efforts of marketers have already been tested. And guess what? Content Marketing is awfully valuable! 1. Positive ROI: 82 percent of marketers who blog, seeing a positive ROI for their marketing efforts back. 2. Cheaper: It costs 62 percent less than traditional word-of-mouth marketing and generates three times as many leads. 3. Higher conversion rate: The conversion rate of websites with a content marketing approach is almost six times higher than websites without content marketing (2.9% versus 0.5%). 4. Good for the customer relationship: It makes consumers happy. 90 percent of consumers find custom content useful and 78 percent is convinced that companies with custom content want to build a good relationship with them. 5. more indexed pages and links: Weblogs give websites 434 percent more indexed pages and 97 percent more indexed left. 6. Higher lead generation: Business2Business companies with blogs g...